Monday, February 15, 2010

Out on the Town Presentations

The presentations for the Rhethoric Out on the Town were all very interesting. I thought everybody did a great job finding photos or magazine pictures. One presentation that stood out to me was Molly's about the LA Fitness picture. She pointed out how the architecture of the building was reminiscent of what you would find in a warmer/more western climate. I hadn't realized that the LA part refers to Los Angeles. I had always assumed it was Spanish, like la casa. Anyways, I had never thought about the way that LA Fitness is trying to present an image of warmer climates, but it makes perfect sense. I thought that Katie's Hamilton 16 Imax picture was very interesting because it was a situation in which dual advertising is going on: they're trying to sell a movie, but they are also trying to sell the theater. I liked how Ashley brought in two different pictures of signs advertising Broad Ripple Village. It was interesting how they advertised in one place multiple times. This helps Broad Ripple set the tone of the community.

No comments: